Re: Bridal Expo-any ideas?
Posted by Carrie on October 07, 1999 at 01:39:58:
In Reply to: Bridal Expo-any ideas? posted by Miss Monica on October 06, 1999 at 17:47:34:
That's alot of money! Make sure you have good follow up advertising-do
the promoters give you a list/addresses of all the attending
brides-to-be? The bridal show I was thinking about doing would've
given me that. Along with thier projected wedding dates-so I could
call them a couple months ahead of time and remind them they saw me at
the show, have you planned the entertainment for your shower, etc.,
etc...
The show I would have done was $995 for 2 days. Too expensive, even
with the bride list.
My advice to you would be to come up with a "bride special package"
where for a flat fee, a certain amount of henna will happen. It gives
them a much more concrete idea of cost, rather than "I charge $50 an
hour". Granted, I'm sure brides in Beverly Hills are not going to
wince at that, but, giving them a package deal makes them more
comfortable spending the money.
And give out something interesting as advertising-try making quick
bookmarks on cardstock or something. When they are marking the pages
of the bride magazines, they might use your ad!
Good Luck!
Carrie